Business leaders are constantly faced with decisions. Most are about more tactical issues like day-to-day operations or shorter range and smaller impact
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With the advent of social media, and the subsequent transformation of global communication as a result, it is no surprise there’s a
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Former General Electric CEO, Jack Welch, once said, “If the rate of change on the outside exceeds the rate of change on
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When talking to even seasoned digital marketing folks, I often hear something to the effect of, “The things we did that worked
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